Notice to the reader:
My paper on memes started out as a good paper. Then the editors at MIT press murdered it. I cannot recommend what the MIT editors produced. Happily, a better version of these ideas was subsequently published:
Gil-White, F. 2008. “Let the meme be (a meme):
Insisting too much on the genetic analogy will turn it into a
straightjacket,” in Culture, Nature,
Memes. Edited by T. Botz-Bornstein, pp.
158-190. Newcastle upon Tyne: Cambridge Scholars.